Terms of Service

These terms govern use of OENA® Lens. By signing in you accept them. If you are agreeing on behalf of a company, you confirm you are able to bind it.

What the service is

Lens reads performance data from advertising, commerce, email and analytics accounts you connect, and presents it in one place, with written findings and a conversational analyst. It is a reporting tool. It does not create, edit, pause or publish anything in your connected accounts.

Your accounts and your access

• Sign-in is by single-use code sent to your email address. Keep access to that mailbox secure; anyone who can read it can sign in as you.
• You are responsible for who you add to a workspace and for removing people who should no longer see it.
• You must have the right to connect each account you connect, and to let us read data from it.

Who owns what

• Your data stays yours. Connecting an account does not give us ownership of anything in it. We process it to provide the service and for nothing else — see the Privacy Policy.
• The software stays ours. These terms grant you the right to use Lens, not to copy, resell or reverse-engineer it.
• We do not train on your data, nor build cross-client benchmarks from it.

Accuracy, and what you should check

This section matters more than most, so it is written plainly rather than in the usual language.

• Figures come from the platforms you connect, and inherit their definitions, attribution models and revisions. Platforms disagree with each other routinely — the revenue Meta reports for a campaign and the revenue your store recorded are different numbers arrived at in different ways, and neither is simply wrong.
• Some data is unavailable, not zero. Where a platform will not report something, Lens says so rather than showing a blank or a nought.
• Findings and AI answers are informational. They are generated from your figures, they can be wrong or incomplete, and they are not financial, legal or professional advice. Check anything before you act on it, particularly before moving budget.
• Decisions remain yours. We are not liable for outcomes of decisions taken on the basis of what Lens displays.

Third-party platforms

Meta, Google, Shopify, Klaviyo and Microsoft are not under our control. They change their APIs, rate limits and data availability without notice and occasionally without documentation. If a platform restricts or removes access to something, the corresponding part of Lens may stop working, and that is not a failure of these terms. Your use of each platform is governed by your own agreement with it.

Fees and AI usage

• Dashboard access is provided on the terms agreed with you in writing.
• The AI analyst is metered. Each workspace begins with a free allowance; beyond it, usage is charged against a balance you top up through Stripe. The cost of a request is shown before and after it runs.
• Balances pay for compute already performed, so consumed credit is not refundable. An unused balance can be refunded on request.
• You can set a monthly cap, and we will not exceed it.

Acceptable use

• Do not connect accounts you are not authorised to access.
• Do not attempt to reach another workspace's data, or to extract credentials.
• Do not use Lens to build a competing product, or scrape it at volume through anything other than the interfaces we provide.
• Do not use it unlawfully, or in breach of a connected platform's terms.

Availability

We aim to keep Lens available and accurate, and we will tell you when we find that it was not. We do not promise uninterrupted service, and data may be delayed while a platform is unavailable or rate-limiting us. Unless separately agreed in writing, the service is provided without warranty.

Liability

Neither party excludes liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be excluded. Subject to that, our total liability in any twelve-month period is limited to the fees you paid us in that period, and we are not liable for lost profits, lost revenue or indirect loss.

Ending it

• You can stop using Lens and ask us to close your workspace at any time.
• We may suspend access for a serious or repeated breach of these terms, and will tell you why.
• On closure, workspace data and stored credentials are deleted within 30 days. Ask before closing if you want an export.

Changes

We may update these terms. Material changes will be notified to account holders by email at least 14 days before they take effect, and the date above will change.

Governing law

These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction.

Contact

hello@oena.co